your grandfather’s barbershop, photograph
“Here’s the interesting thing about HDR images – a lot of photographers seem to dislike them, it’s a love it or hate it kind of thing, sadly. But the general public, the non-photographers out there, love them. And we should be asking why.”
– David DuChemin
This is an interesting observation from a well-known photographer about HDR (High Dynamic Range) photography. HDR has become very popular and controversial at the same time. My experience is just as he says: this technique and resulting style of images polarizes photographers but non-photographers seem to really, really like the images.
This post will not discuss the pros and cons of HDR nor discuss how it is done. Rather DuChemin’s comment makes me wonder why this difference exists and why it should matter to us as photographers. This discussion extends to artists working in other mediums because the differences I’m talking about can just as easily exist in their world.
Photographers too often lose sight of the emotional impact their images have on others – we become focused on technical details (of which there are a lot in our world) and we become attached to the traditional approach. The former is a well known trap photographers fall prey to. Being in the printing business, I have a lot of experience watching photographers obsess about minute technical details in their prints that I guarantee you no one else will ever notice. While attention to detail can be important, sometimes it becomes nothing but trees hiding the proverbial forest.
The general public rarely cares about how you made an image and they don’t usually care too much about many of the minor details or technical imperfections in a print or painting. They care about how the image makes them feel. The artist is always looks at their work with a more critical eye than the general public. How many great images would have seen the light of day if the artist could only look at them with the eye of the general public?
Which leads to the other question – if a general style of image makes the public feel good, shouldn’t we be interested in understanding that better? Maybe we don’t have to embrace the HDR style in our own work, but perhaps if we understand what it is about this style they like, we could find ways to move in that direction. Assuming, of course, that that direction isn’t totally contrary to our own style.
If you are an artist of any stripe who has an interest in sharing their work with the public, it is in your interest to understand as much as possible about their preferences. Artists who say they do what they want and don’t care about the public’s desires either don’t really need to sell their work, are incredibly lucky to be doing what the public wants, or are very unsuccessful.
By the way, the reason I think the general public likes the HDR style so much is that it combines the verisimilitude of traditional photography with a heightened surrealistic quality that creates a new visual experience.
And a final note, do you miss the good old days when your local barbershop had a stuffed deer head mounted on the wall?